Including four ‘Best of Innovation’ winners, the awards serve as recognition of Samsung’s ingenuity in the areas of AI, design and user experience

Samsung Electronics Co., Ltd. has announced that its newest products and services have been recognised by the prestigious CES® 2025 Innovation Awards, including four “Best of Innovation” winners, from the Consumer Technology Association (CTA)®. These recognitions come two months ahead of CES® 2025 — the world’s largest and most influential technology event — and they highlight Samsung’s relentless commitment to pushing boundaries in consumer technology. With pioneering advancements in AI, sustainable design and inclusive user experiences, Samsung continues to set the standard for the entire industry.

The CES Innovation Awards programme is an annual competition that honours outstanding design and engineering in consumer technology, recognising top innovations across multiple categories and distinguishing the highest-rated in each field. For Samsung, these awards also underscore the company’s broader vision for AI-enabled connectivity, customisation, and convenience across its ecosystem of powerful smart devices — from smartphones and tablets, to home appliances, TVs, wearables, software, services, and more — as well as semiconductor solutions which are unlocking limitless possibilities for the future.

In particular, the Samsung Visual Display Business earned 16 innovation awards with three Best of Innovation winners. This includes honours for several Samsung screens, such as the latest flagship OLED TV. Plus, Samsung received recognition for outstanding AI features designed to make your day simpler, more dynamic and more connected than ever before. The Digital Appliances (DA) Business was also recognised for its home-centred innovation, winning multiple awards for products that elevate the user experience by comprehensively boosting convenience. 

Attendees of CES® 2025 in Las Vegas from Jan. 7-10 will be able to see Samsung’s full line-up of AI-powered smart products, which have been reimagined to shape a more sustainable and accessible world, bridging the best of tech and lifestyle.

Galaxy Buds3 Pro Takes Home Best of Innovation Award for Headphones & Personal Audio

The Galaxy Buds3 Pro was named the Best of Innovation winner in Headphones & Personal Audio for its premium sound, adaptive noise control, and sleek appearance. As a whole, the Galaxy Buds3 series was designed to deliver premium audio experiences with a new computational approach while still ensuring a comfortable fit, and it incorporates Galaxy AI, allowing users to listen to lectures or speeches translated directly through their Galaxy Buds removing language and communication barriers — all without the need for a screen.

Highlighted CES 2025 Innovation Award Honourees 

Galaxy AI for Imaging – Samsung is integrating AI across all its connected technologies, starting with Galaxy AI on mobile devices to deliver real and innovative benefits to users such as powerful mobile editing and creativity tools. For example, ProVisual Engine, a comprehensive suite of AI-powered tools, transforms the way users capture and edit content, allowing them to instantly and effortlessly refine a photo with automatic recommendations like Edit Suggestion or Generative Edit. These capabilities showcase Samsung’s focus on creating inclusive and meaningful experiences for people.

Galaxy Z Fold6 for Gaming & eSports – The Galaxy Z Fold6, the slimmest, lightest, and most durable Galaxy Z series foldable ever, is optimised for portability while bringing powerful performance thanks to the most advanced Snapdragon mobile processor and an upgraded cooling system. It also offers a range of Galaxy AI-powered features and tools for communication, and creativity that maximise the benefits of the large screen and significantly enhance productivity.

Galaxy Tab S10 Series for Computer Hardware & Components – This is Samsung’s first tablet series to be purposefully built for AI. The premium hardware includes 14.6-inch and 12.4-inch Dynamic AMOLED 2X displays — the ideal canvas for the intuitive S Pen bundled with both models. Performance upgrades for the Galaxy Tab S10 Ultra include an 18% increase for the CPU, a 28% increase for the GPU, and a 14% increase for the NPU compared to the Galaxy Tab S9 Ultra. This improved processing power enables faster and more responsive AI features. These features are now easily accessible with written prompts using the new Galaxy AI Key on compatible Book Cover Keyboards, which can be customised to open the user’s AI assistant of choice.

Galaxy Watch7 for Fashion Tech – The Galaxy Watch7 is designed to boost everyday wellness by offering personalised workouts and preventative health monitoring features. Additionally, Galaxy Watch7 allows users to express their style with an array of stylish watch bands and various watch face options.

10.7Gbps LPDDR5X DRAM for Mobile Devices, Accessories & Apps – Samsung has developed the industry’s first 12nm-class LPDDR5X DRAM supporting the industry’s fastest speed of up to 10.7 gigabits-per-second (Gbps). With its high performance and industry’s smallest chip size, the LPDDR5X is optimised for next-generation on-device AI applications.

Exynos W1000 for Fashion Tech – Designed for smartwatches and wearables, the Exynos W1000 processor runs demanding applications smoothly and delivers vivid 3D graphics with its dedicated GPU. It enhances user experience with faster app loading and an always-on display that uses minimal battery power.

All Lenses on Prism (ALoP) for Imaging – Samsung’s All Lenses on Prism (ALoP) is a next-generation telephoto camera solution that places lenses directly on the prism, enhancing brightness and reducing noise. This innovative design also reduces the camera bump, allowing for a sleeker, more aesthetic design.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com/za

Samsung has announced the all-new Galaxy Z Fold6 and Z Flip6 at its second annual Unpacked event, held in Paris.

The next-generation of foldables is powered by Galaxy AI, introduced earlier this year, now with a host of new AI features and a tighter integration to its ecosystem.

The versatile and flexible form factors of the Z Fold6 and Z Flip6 have the added advantage of the next chapter of Galaxy AI.

Justin Hume, Vice President of Mobile Experience at Samsung SA, says: “The big story behind all of this was the power of AI and how this is integrated, not only through the products but into the applications as well.

“We introduced Galaxy AI with our S24 handsets in January of this year and we’re now deploying it to the new foldable series,” says Hume.

“What we’re expanding on here is the power of leveraging the form factor, so because it’s got the foldable screen, it gives us more real estate to showcase these products on.”

Samsung has partnered more deeply with Google by including Gemini as an AI engine overlay.  “What’s great about this is that the consumer has the choice of what AI to choose, either on device or cloud-based services in that regard,” adds Hume.

Both the Z Fold’s large display and the Z Flip’s FlexWindow promise to maximise its AI capabilities through new user experiences, from communications to productivity and creativity.

The phones in the new Galaxy Z series are the slimmest and lightest ever, optimised for portability. The Z Fold6 has a straight-edged design, like the S24 Ultra, providing an aesthetically sleek finish. The new cover screen ratio from its 6.3-inch display provides a natural bar-type viewing experience.

The Z Series has been engineered to provide even more durability, through the dual rail hinge structure’s strengthened folding edge that distributes the shock of external impacts better.

Additionally, both devices have enhanced layers on the main screen to help improve crease while maintaining strength. They are Samsung’s most durable devices, equipped with Armor Aluminium and Corning Gorilla Glass Victus 2. 

Both the Flip and Fold are powered by the Snapdragon 8 Gen 3 mobile platform for Galaxy, which combines the best-in-class CPU, GPU and NPU performance; and 12GB of RAM.

The Z Fold6 plays to its strengths when it comes to productivity features and tools, powered by Galaxy AI on its large 7.6-inch display when opened.

A new Composer feature from the Samsung Keyboard makes it easier to generate new emails or reply to messages with context, or it can be used on social media apps for captions, based on simple keywords.

Note Assist offers translations, summaries and automatic formatting for simplified meeting notes. Additionally, a new embedded transcript feature directly in Notes allows for transcribing, translating and summarising video recordings. This also includes text in PDF files.

The S-Pen accessory, available separately, lets you scribble or draw with precision, and using the all-new Sketch to Image feature, will generate more artistic results in different art styles. You can draw in the Notes app or in the Gallery section to enhance photos with AI add-ons — like scribbling a hat on a photo, and it becomes an actual AI-generated hat.

The new Interpreter app works in conjunction with the new Galaxy Buds 3 and 3 Pro to translate events in real time, like listening to a lecture in a foreign language, but hearing a translation through Listening Mode. 

Meanwhile, the Z Flip6 boasts a 50MP + 12MP camera upgrade, with optical image stabilisation, 2x optical zoom, AI zoom and Nightography features with advanced HDR videos for capturing low light scenarios. It is also integrated with Instagram to leverage the camera capabilities directly on the app. 

The front FlexCam allows users to get creative with shooting photos and videos, which supports Auto Zoom to find the best frame for the shot.

The 3.4-inch Super AMOLED FlexWindow offers more AI functionalities without opening the phone like Suggested Replies, plus support for more apps and widgets including accessing music, Reminders, News, SmartThings and Samsung Health updates.

The cover display also lets you customise it through an AI-powered Photo Ambient wallpaper feature that changes in real-time based on time and weather. Users can also create a unified look from the wallpaper or drag and drop objects to surround the photo in the background.

New to the Flip6 is Samsung’s vapour chamber that ensures updates to performance and thermal management, by optimising it for efficiency.

“Samsung has this unique liquid-cooled environment, this vapour chamber, that it created that dissipates the heat and basically cools the device. This means that you don’t get the heating that is typically associated with that level of processing,” explains Hume.

Both devices are secured by Samsung Knox, a defence-grade multi-layer security platform to keep users’ information safe, protect it against vulnerabilities and real-time threat detection. 

Enhanced Data Protection offers encrypted backups on Samsung Cloud; and other security features like Knox Vault, Auto Blocker, passkeys, Secure WiFi and Private Sharing in Quick Share.

Users will also have control over how their information is being used in Galaxy AI settings. 

Samsung is once again offering a hard-to-beat deal for consumers over competitors: a promise of seven years of Android OS upgrades, and seven years of security updates.

Launch offers and prices

Pre-orders are open for the Galaxy Z Fold6 and Flip6 currently from Samsung directly and through all mobile networks. Customers will receive devices from 25 July.

The Z Fold6 starts at R43 499 and comes in silver shadow, pink and navy. The launch offer includes a R2 000 accessory voucher, which can be redeemed for the S-Pen stylus.

The Z Flip6 starts at R25 999 and comes in silver shadow, yellow, blue, and mint. The launch offer includes a R1 000 accessory voucher, which can be redeemed against a unique Flipsuit Case cover.

Additionally, for a limited time only, customers can receive up to R15 000 when trading in their qualifying devices towards the purchase of a Galaxy Z Fold6 or Z Flip6.

For more details, visit: https://www.samsung.com/za/

Developing the Galaxy S24 series has been the most rewarding period of my career. As an engineer, I have witnessed many examples of incredible innovations, but AI is the most transformative technology of the century. Few engineers get the chance to be involved in something with such seismic potential. It brings great change, not only for Samsung and the mobile industry but for all humankind.

When integrated into phones, AI is, to put it simply, a revolution. This is a new era for mobile experiences and Samsung Galaxy has a leading role to play in it. Mobile devices will become the primary access point for AI, and Samsung Galaxy — with our broad and comprehensive product portfolio, heritage of innovation and philosophy of open collaboration — is in a great position to accelerate its global expansion. We will make mobile AI easy to access and ignite new possibilities for all.

Opening up new possibilities

As we pioneer groundbreaking experiences in mobile AI, we’ve thought a lot about how this new and exciting technology can enhance our lives and inspire society’s next steps. Applied with care and consideration, Galaxy AI¹ helps people communicate beyond borders, complete everyday tasks easily and so much more.

Since the launch of the Galaxy S24 series, we’ve had great feedback about how people actually use Galaxy AI features in their daily lives. One of the most welcomed AI features is Circle to Search² with Google, an incredible new tool for intuitive discovery. Our communication tools for removing language barriers, such as Live Translate,³ Chat Assist⁴ and Interpreter, have captured the imagination of many. People also love Photo Assist, our tool for creativity powered by our ProVisual Engine.

Again, we’re only getting started. While developing the Galaxy S24 series, we had many ideas and concepts that we wanted to bring to life. Galaxy users will be able to enjoy more Galaxy AI features that build on these ideas and concepts over time as Samsung continuously enhances and grows the mobile AI experience.⁵

Moreover, we are already planning next steps for Galaxy AI beyond smartphones — optimising it for various categories of devices across various services. In the near future, select Galaxy wearables will use AI to enhance digital health and unlock a whole new era of expanded, intelligent health experiences. Samsung will keep enriching and expanding Galaxy AI experiences across categories through collaborations with more industry-leading AI partners.

The next big thing is YOU

Over the past year, we frequently asked ourselves what users want or need and what they could achieve with a little assistance. These questions inspired the Galaxy S24 series, our first AI phone that invites users to imagine how their lives could change thanks to AI. It is the phone of the future — shaping the standard of mobile AI and defining this emerging category of AI phones.

Of course, there are challenges and responsibilities to consider. AI models in training are still susceptible to hallucinations, and the debate on intellectual property rights continues. It is crucial that companies openly collaborate to carefully define AI experiences, so users can confidently and reliably enjoy their new abilities.

It’s also important to raise the standards of security and privacy in this new era of data-intensive mobile experiences. That is one of the reasons we’ve taken a hybrid approach that combines on-device and cloud-based AI. Besides ensuring seamless usability, this lets users limit some features to function entirely on-device, giving them greater control over what they do with their data. We remain committed to enhancing Galaxy device security and privacy by providing users with transparency and choice.

In this new era of mobile AI, it is no longer a question of what any phone can do, but what individuals can achieve with the right tools. The Galaxy S24 series provides just some of those tools and I can’t wait to see what you will do with them. It is you who decides what’s possible, useful and meaningful. The next chapter of mobile experiences does not belong to us. It belongs to you, our Samsung Galaxy users.

¹ Galaxy AI features will be provided for free until the end of 2025 on supported Samsung Galaxy devices. Different terms may apply for AI features provided by third parties.
² Results may vary depending on visual matches. Requires internet connection. Users may need to update Android to the latest version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps. Availability of the service varies by country and language. Accuracy of results is not guaranteed.
³ Live Translate requires a network connection and Samsung Account login. Live Translate is only available on the pre-installed Samsung Phone app. Calls must be made using the native Samsung dialer. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed.
⁴ Requires Samsung account login and internet connection.
⁵ Features and supported devices to be confirmed. Some Galaxy AI features already announced for Galaxy S24 series will be available on Galaxy S23 series, S23 FE, Z Fold 5, Z Flip5 and Tab S9 series via software updates. Availability may differ depending on model and region.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com/za.

Samsung’s involvement in the Olympic Games

Samsung has been a Worldwide Olympic Partner since the Olympic Winter Games Nagano 1998. For over 25 years, athletes and fans have trusted Samsung’s transformative mobile technology to share the Olympic spirit globally and continue to shape the digital future of the Olympic Games for Beijing 2022 and beyond. The company’s commitment to the Olympic Movement will enter its fourth decade of partnership and extend through to Los Angeles 2028. Samsung’s purposeful innovations in the wireless communications and computing equipment category, including the activations of Artificial Intelligence, Virtual Reality, Augmented Reality and 5G features of that equipment will change the way the world experiences the Olympic Games.

About Samsung’s involvement in the Paralympic Games

Samsung is a Worldwide Partner of the International Paralympic Committee (IPC) in the wireless communications and computing equipment category. Starting from the Paralympic Winter Games Torino 2006, the company has proudly supported the Paralympic Movement and enabled athletes and fans around the world to share the excitement and inspiration of the Games through Samsung’s transformative mobile technology. Samsung’s commitment to the Paralympic Games will extend through to Los Angeles 2028 and be celebrated through innovative mobile and computing experiences, powered by purposeful innovations in the wireless communications and computing equipment category, including the activations of Artificial Intelligence, Virtual Reality, Augmented Reality and 5G features of that equipment.

The AI future we’ve long been promised is now within reach. Literally.

It’s AI that tags along throughout your workday. On your commute to the office, it suggests an eloquent response to your boss’s email. In the afternoon, it live-translates a call with your global team and provides a summary and transcript immediately after. At night, it helps you archive all the resources and materials you gathered during another dizzying day of multitasking — in seconds.

For all the talk about AI transforming work, the game changer for the workforce is AI that goes everywhere you go. In other words, AI that’s as mobile as your mobile device.

Enter Galaxy S24, the first AI-powered phone.

With Galaxy S24, Samsung is harnessing AI to deliver new dimensions of personal convenience, productivity and communication into our daily lives. The impact will be profound in the world of work, where being productive on the go has become part of the job.

Here’s how several of the device’s features, powered by Galaxy AI, transform how we work:

Removing communications barriers

Businesses today routinely link up across borders and time zones to pursue new market opportunities. Accuracy and speed are a must, but international communication can create misunderstanding, swirl and delays. Galaxy S24 helps professionals collaborate more effectively whether they’re at the office, working from home or somewhere in between.

Real-time, two-way translation on conference calls: You’re setting up a conference call with a potential business partner in an overseas company. You want it to go as smoothly as possible, but you’re concerned about the language barriers.

Galaxy S24’s Live Translate translates phone conversations in real time, ensuring you’ll be as clear, creative and professional with overseas colleagues or clients as you’d be in your own language. Offered in 13 languages at launch, Live Translate provides two-way translation on both devices, even if one party isn’t using a Galaxy — or even a smartphone.

Translated and tailored tone for professional emails or texts: It’s your first day in a new job, and you want to make a good impression in your first email to your colleagues.

With Galaxy S24’s Chat Assist, you’re offered different AI-generated options on how to restructure your message and writing style, so you get the tone just right. Whether it’s drafting a catchy social media post or a formal email to your boss, this feature is accessible right from the Samsung Keyboard, so you can use it on any application and make sure you hit the appropriate note every time. And if you’re working with a colleague overseas, Chat Assist’s availability in 13 languages allows you to do all this in a language you don’t even speak.

Converse face-to-face without language barriers: As a small business owner attending an expo on emerging market trends, you spot a renowned expert in your niche from a popular YouTube business page. You want to pick her brain, but you know from the show that she speaks Italian, and you don’t.

Interpreter takes live translation out of the call app and into the physical world. With this feature, Galaxy S24 becomes a real-time, in-person translator. Because the tool splits the phone screen into two horizontally, each person can show instantly translated text to the other, along with accompanying audio. It also lets you select the language you need and communicate smoothly and professionally with anyone around you.

Organise your phone and your thoughts

Although our phones provide a handy way to capture ideas, research projects and arrange meetings, organising all that on a handheld device can be a challenge. Using responsive Galaxy AI capabilities, however, Galaxy S24 intelligently organises your phone, so you stay focused on the big picture.

Keep your documents and plans organised: Deep into a work project, you realise the relevant resources you need are scattered everywhere: long emails, detailed articles, PDFs and more. If you could pull everything together into one cohesive format, it would save you hours of laborious notetaking and file conversion.

Thanks to the Note Assist feature, you can generate, read and save abridged versions of all your materials with a few taps of your finger, transforming the daily churn of documents into a well-structured archive. By pulling up a document, Note Assist prompts you to save its content straight to your Samsung Notes app. Once there, the feature can auto format the text and correct spelling mistakes before creating a simple or detailed bullet point summary of the whole document above the main text, so you can see all the key points at a glance whenever you need to.

The feature can also extract and summarise text straight from physical books and papers and can translate notes into other languages, while its Browsing Assist capabilities can turn long, detailed articles into succinct summaries.

Accurately document everything: It’s a classic dilemma: You’re in an important work meeting, and you need to take detailed notes while at the same time staying focused and making contributions. With Galaxy S24, you can have it both ways.

Transcript Assist creates full, accurate records of meetings and conversations. Simply record the meeting using the native Samsung voice recording app, and afterwards Transcript Assist will offer to convert it to text, with sentences separated according to individual speakers. Once you’ve got your transcript, you can share it with your colleagues as is, or send it to Samsung Notes and add an AI-generated bullet summary to it using Note Assist.

If you have pre-existing audio files recorded without Transcript Assist, the feature can convert these files to notes using Text to Audio.

When it comes to work, the power of having AI on our mobile devices goes beyond automating mundane tasks. Galaxy S24 illustrates how technology can dramatically improve how we work, think and create — by being indispensable, mobile and close at hand.

Scan here to purchase

About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

Samsung Electronics Co., Ltd. and Google Cloud have announced a new multi-year partnership to bring Google Cloud’s generative Artificial Intelligence (AI) technology to Samsung smartphone users around the globe. Starting with the Samsung Galaxy S24 series announced at Galaxy Unpacked in San Jose, California, Samsung will be the first Google Cloud partner to deploy Gemini Pro and Imagen 2 on Vertex AI via the cloud to their smartphone devices.

“Google and Samsung have long shared deeply held values around the importance of making technology more helpful and accessible for everyone. We’re thrilled that the Galaxy S24 series is the first smartphone equipped with Gemini Pro and Imagen 2 on Vertex AI,” said Janghyun Yoon, Corporate EVP and Head of Software Office of Mobile eXperience Business at Samsung Electronics. “After months of rigorous testing and competitive evaluation, the Google Cloud and Samsung teams worked together to deliver the best Gemini-powered AI experience on Galaxy.” 

Samsung is the first Google Cloud partner to deploy Gemini Pro on Vertex AI to consumers. Built from the ground up to be multimodal, Gemini can generalise and seamlessly understand, operate across, and combine different types of information including text, code, images and video. Starting with Samsung-native applications, users can take advantage of the summarisation feature across Notes, Voice Recorder, and Keyboard¹. Gemini Pro on Vertex AI provides Samsung with critical Google Cloud features, including security, safety, privacy and data compliance. 

Galaxy S24 series users can also immediately benefit from Imagen 2, Google’s most advanced text-to-image diffusion technology from Google DeepMind to date. With Imagen 2 on Vertex AI, Samsung can bring safe and intuitive photo-editing capabilities into users’ hands. These features can be found in Generative Edit² in S24’s Gallery application.

“Together with Samsung, Google Cloud sees the tremendous opportunity for generative AI to create meaningful mobile experiences that stimulate and strengthen connection and communication for millions,” said Thomas Kurian, CEO, Google Cloud. “With Gemini, Samsung’s developers can leverage Google Cloud’s world-class infrastructure, cutting-edge performance, and flexibility to deliver safe, reliable, and engaging generative AI-powered applications on Samsung smartphone devices.”

As part of this partnership, Samsung is also one of the first customers to test Gemini Ultra, Google’s most capable and largest model for highly-complex tasks. The S24 series will also use Gemini Nano, an on-device LLM delivered as part of the Android 14 operating system, the most efficient model of Gemini for on-device tasks. 

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

Footnotes

^{1 Galaxy AI features may require internet connection, Samsung Account login, and/or update to latest Android version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps or require additional software downloads, such as language packs. Availability of the service may vary by country, region, or market. Accuracy of results not guaranteed. For detailed specifications and conditions, refer to your local Samsung website.}

^{2 Generative Edit requires a network connection and Samsung Account login. Editing with Generative Edit results in a resised photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.}

Samsung Electronics Co. Ltd. has proudly unveiled the Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24, unleashing new mobile experiences with Galaxy AI¹. This ground-breaking Galaxy S Series leads the way into a new era that will forever change how mobile devices empower users. 

AI amplifies nearly every experience on Galaxy S24 series, from enabling barrier-free communication with intelligent text and call translations, to maximising creative freedom with Galaxy’s ProVisual Engine, to setting a new standard for searching that will change how Galaxy users discover the world around them. 

The global electronics giant is also thrilled to announce the pre-order availability of its highly anticipated AI-powered Galaxy S24 Series. Officially hitting the South African market on Friday 14 February 2024, local customers can secure their Galaxy S24 Ultra, Galaxy S24+, or Galaxy S24 during the pre-order offer period, which opens on 31 January and runs through to 29 February 2024. Customers who pre-order any device from the Galaxy S24 Series through participating mobile operators can get a Galaxy Tab S9 FE, starting from just R99² per month.

“The Galaxy S24 Series transforms our connection with the world and ignites the next decade of mobile innovation,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “The Galaxy AI is built on our innovation heritage and deep understanding of how people use their phones. We are excited to see how our users around the world empower their everyday lives with Galaxy AI to open up new possibilities.”    

Make everyday experiences epic

Galaxy AI introduces meaningful intelligence aimed at enhancing every part of life, especially the phone’s most fundamental role: communication. When you need to defy language barriers, Galaxy S24 makes it easier than ever. 

Chat with another student or colleague from abroad. Book a reservation while on vacation in another country. It is all possible with Live Translate³, two-way, real-time voice and text translations of phone calls within the native app. No third-party apps are required, and on-device AI keeps conversations completely private. 

With Interpreter, live conversations can be instantly translated on a split-screen view so people standing opposite each other can read a text transcription of what the other person has said. It even works without cellular data or Wi-Fi. For messages and other apps, Chat Assist can help perfect conversational tones to ensure communication sounds as it was intended, such as a polite message to a co-worker or a short and catchy phrase for a social media caption⁴. 

AI built into the Samsung Keyboard can also translate messages in real-time in 13 languages⁵. In the car, Android Auto⁶ will automatically summarise incoming messages and suggest relevant replies and actions, like sending someone your ETA, so you can stay connected while staying focused on the road.

Organisation also gets a big boost with Note Assist⁷ in Samsung Notes, featuring AI-generated summaries, template creation that streamlines notes with pre-made formats, and cover creation to make notes easy to spot with a brief preview. For voice recordings, even when there are multiple speakers, Transcript Assist⁸ uses AI and Speech-to-Text technology to transcribe, summarise and even translate recordings.

Communication is not the only way Galaxy S24 Series takes the fundamental benefits of the phone into the future. Online search has transformed nearly every aspect of life. Galaxy S24 marks another milestone in the history of search as the innovative phone to debut intuitive, gesture-driven Circle to Search⁹ with Google. To give Galaxy users an incredible new tool, Galaxy turned to one of the worldwide trailblazers of search, Google, and opened up new forms of discovery with a simple gesture. 

With a long press on the home button, users can circle, highlight, scribble on, or tap anything on Galaxy S24’s screen to see helpful, high-quality search results. Seeing a beautiful landmark in the background of a friend’s social media post or a surprising fun fact on YouTube Shorts can quickly become an accurate search to learn more – without having to leave that app. And depending on a user‘s location, for certain searches, generative AI-powered overviews can provide helpful information and context pulled together from across the web, and users can ask more complex and nuanced questions. It is that easy. And that epic.

Unleash creativity to discover the world in new ways

Galaxy S24 Series’s ProVisual Engine¹⁰ is a comprehensive suite of AI-powered tools that transform image capturing abilities and maximise creative freedom every step of the way, from setting up a shot all the way to sharing it on social media. Gone are shaky, pixelated images taken from far away. Galaxy S24 Ultra’s Quad Tele System, with new 5x optical zoom lens, works with the 50MP sensor to enable optical-quality performance at zoom levels from 2x, 3x, 5x to 10x¹¹ magnification thanks to Adaptive Pixel Sensor. Images also show crystal clear results at 100x with enhanced digital zoom.

With upgraded Nightography capabilities, photos and videos shot on Galaxy S24 Space Zoom are brilliant in any conditions, even when zoomed in. Capture more light in dim conditions with Galaxy S24 Ultra’s larger pixel size, now 1.4 μm, which is 60% bigger¹² compared to the previous model. Blur is reduced on Galaxy S24 Ultra with wider optical image stabiliser (OIS) angles and enhanced hand-shake compensation. 

When recording videos, both front and rear cameras are equipped with Dedicated ISP Block for noise reduction, and Galaxy S24 analyses gyro information to distinguish between the filmer’s movement and the subject’s. This allows more effective noise removal and clear videos in the dark, even from far away.

After great shots are captured, innovative Galaxy AI editing tools enable simple edits like erase, re-compose, and remaster. For easier and more efficient optimisations, Edit Suggestion¹³ uses Galaxy AI to suggest perfectly suitable tweaks for each photo. To give users even more creative control and freedom, Generative Edit¹⁴ can fill in parts of an image background with generative AI. When a picture is crooked, AI will fill in the borders. 

When an object needs to be slightly moved to be in the perfect position, AI lets users adjust the position of the subject and generates a blended background in its original spot. Anytime Galaxy S24 deploys generative AI to amplify an image, a watermark will appear on the image and in metadata. And if an action-packed video needs to be slowed down, new Instant Slow-mo can generate additional frames based on movements to smoothly slow down action-packed moments for a more detailed look.

To ensure every image stuns at every stage, Super HDR reveals lifelike previews before the shutter is ever pressed. And while capturing memories is an essential phone feature, sharing memories with the world is just as meaningful. Now, third-party social apps make the most of Galaxy’s AI-powered camera system. 

Premium Galaxy S Series camera features now integrate directly with mobile apps in HDR to level up social sharing¹⁵. When it is time to find an image in Gallery or Instagram feed and reels, photos and videos are also shown in Super HDR for a more lifelike range of brightness, colour and contrast by analysing highlighted sections of the images. 

Galaxy’s most intelligent experience ever, powered by premium performance

As AI becomes a more prominent part of everyday life, performance power must excel to meet the demands. Gaming. Heavy-duty video recording and editing. Jumping between five apps to plan a trip. Whatever the task, Galaxy S24 provides an incredible experience thanks to enhancements in its chipset¹⁶, display and more. Every Galaxy S24 Ultra is equipped with Snapdragon® 8 Gen 3 Mobile Platform for Galaxy¹⁷. 

Optimised especially for Galaxy users, this chipset delivers remarkable NPU improvement for incredibly efficient AI processing. In all three Galaxy S24 models, 1-120Hz adaptive refresh rates also improve performance efficiency. Galaxy gaming is more powerful thanks to hardware and software improvements. The Galaxy S24 Ultra boasts an optimal thermal control system with a 1.9 times larger vapor chamber¹⁸, improving device surface temperature, while also maximising sustained performance power. 

Ray tracing enables life-like visuals with superior shadow and reflection effects. And through collaboration with formidable gaming partners, Galaxy S24 lets users enjoy more optimised, popular global mobile games. Visuals are more vibrant and captivating on the brightest Galaxy display ever¹⁹. Galaxy S24 reaches 2,600nit peak brightness and delivers improved outdoor visibility with Vision Booster. 

Advanced security and privacy empowers user choice and trust 

Secured by Samsung Knox, Galaxy’s defence-grade, multi-layer security platform, Galaxy S24 safeguards critical information and protects against vulnerabilities with end-to-end secure hardware, real-time threat detection and collaborative protection. Samsung’s long-standing commitment to provide users choice and control over their device continues in the era of AI. Galaxy S24 users have full controllability over how much they allow their data to enhance AI experiences, through Advanced Intelligence settings, which can disable online processing of data for AI features²².  

The Knox Matrix ²³ vision of a secure, connected and password-less future is also advanced with passkeys. Passkeys enable convenient and secure access to a users’ registered websites and apps across all their trusted devices through digital credentials, helping protect against phishing attacks. 

On the display, Corning® Gorilla® Armor²⁰ on the Galaxy S24 Ultra is optically enhanced and strives to demonstrate superior durability against damage caused by every day scratches. It delivers dramatically reduced reflection by up to 75% in a wide range of lighting conditions, ensuring a smooth, comfortable viewing experience. Across the Galaxy S24 Series, design enhancements with slimmer and even bezels make it easier to immerse in any viewing experience and enable larger screen sizes on Galaxy S24+’s 6.7-inch and Galaxy S24’s 6.2-inch displays within nearly the same size specifications²¹. Galaxy S24 Ultra has a 6.8-inch flatter display, optimised not just for viewing but also for productivity. Plus, Galaxy S24+ now supports the same level of QHD+ found on Galaxy S24 Ultra.

Enhanced Data Protection offers end-to-end encryption when users backup, sync or restore their data with Samsung Cloud, allowing Galaxy S24 users to connect to other devices while staying synchronised and secure. This is in an effort to ensure that data can only be encrypted or decrypted on a user’s devices, meaning nobody can see it but the user, even if a server is compromised or account details are stolen. And if access to a trusted device is lost, a recovery code can help prevent loss of data.

Galaxy S24 is also protected with Samsung’s expansive list of innovative security and privacy features including Knox Vault, Security & Privacy Dashboard, Auto Blocker, Secure Wi-Fi, Private Share, Maintenance Mode and more. 

The next phase of Samsung’s environmental journey

Establishing a new category of mobile experiences also means re-imagining how Galaxy technology is designed and packaged to do more with less for people and the planet. Galaxy S24 continues to scale the variety of recycled materials in Galaxy devices by applying recycled plastics, glass and aluminium to internal and external components²⁴. 

It also takes these efforts one step further. For the first time, Galaxy S24 features components made with recycled cobalt and rare earth elements²⁵. In Galaxy S24 Ultra, a minimum of 50% recycled cobalt was used in the battery²⁶, and 100% recycled rare earth elements were incorporated into the speakers²⁷. Galaxy S24 is also the first Galaxy S Series to be designed with recycled steel and Thermoplastic Polyurethane (TPU). Galaxy S24 Ultra features a minimum of 40% recycled steel in the speakers²⁸, and it includes a minimum of 10% pre-consumer recycled TPU in the side and volume keys. Additionally, every Galaxy S24 comes in a packaging box made from 100% recycled paper material. 

The latest flagship continues Samsung’s commitment to extending the product life cycle, offering seven generations of OS upgrades and seven years of security updates to help users reliably experience the optimised performance of their Galaxy devices for even longer²⁹. Lastly, Galaxy S24 is UL ECOLOGO^® certified³⁰, and its carbon footprint has been measured and verified by The Carbon Trust³¹. 

Galaxy S24 is a demonstration of progress against Samsung MX’s environmental roadmap. Samsung remains steadfast in delivering on its set of goals to be achieved by the end of 2025³². At the end of 2022, Samsung achieved the first of these goals by incorporating recycled materials in all mobile products, from Galaxy smartphones and tablets to PCs and wearables. Today, the company is setting a new recycled material goal. By 2030, Samsung will incorporate at least one recycled material in every module³³ of every mobile product.

Precision technology and elegance in every detail

Galaxy S24 Ultra is the first-ever Galaxy phone to feature a titanium frame³⁴, enhancing device durability and longevity. Galaxy S24 Ultra’s significantly thinner body enables better on-the-go experience with more comfortable grip. On Galaxy S24+ and Galaxy S24, a streamlined One-mass design satisfies a more aesthetic standard with seamless connection between the device’s rear cover and side frame. 

The Galaxy S24 series comes in Earth mineral-inspired colour tones. On Galaxy S24 Ultra, colours³⁵ include: Titanium Gray, Titanium Black, Titanium Violet and Titanium Yellow. On Galaxy S24+ and Galaxy S24 colours include: Onyx Black, Marble Gray, Cobalt Violet and Amber Yellow. All three models will come with additional colours available online only. 

Additionally, Samsung is offering an enticing trade-in option. Customers who pre-order any device through retail or cash channels, including the Samsung eStore, Samsung Brand Stores, Incredible Connection, Game, Makro, will Take-A-Lot, and receive a generous R4 000 in-store voucher or an impressive R10 000 trade-in cash back³⁶. 

As part of the special-pre-order offer, customers can opt for one year of Samsung Care Plus at a reduced rate of R499³⁷. This exclusive offer includes one screen replacement within a year from the date of purchase, providing customers with peace of mind. Activation of the Samsung Care Plus offer must occur within 30 days of purchase. For more information about Galaxy S24 series, please visit: Samsung Newsroom, Samsungmobilepress.com or Samsung.com.

About Samsung Electronics Co. Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. For the latest news, please visit the Samsung Newsroom at news.samsung.com. For the latest news, please visit the Samsung Newsroom at https://news.samsung.com/za/

Samsung’s Involvement in the Olympic Games

Samsung has been a Worldwide Olympic Partner since the Olympic Winter Games Nagano 1998. For over 25 years, athletes and fans have trusted Samsung’s transformative mobile technology to share the Olympic spirit globally and continue to shape the digital future of the Olympic Games for Beijing 2022 and beyond. The company’s commitment to the Olympic Movement will enter its fourth decade of partnership and extend through Los Angeles 2028. Samsung’s purposeful innovations in the wireless communications and computing equipment category, including the activations of Artificial Intelligence, Virtual Reality, Augmented Reality and 5G features of that equipment will change the way the world experiences the Olympic Games.

About Samsung’s involvement in the Paralympic Games

Samsung is a Worldwide Partner of the International Paralympic Committee (IPC) in the wireless communications and computing equipment category. Starting from the Paralympic Winter Games Torino 2006, the company has proudly supported the Paralympic Movement and enabled athletes and fans around the world to share the excitement and inspiration of the Games through Samsung’s transformative mobile technology. Samsung’s commitment to the Paralympic Games will extend through to Los Angeles 2028 and be celebrated through innovative mobile and computing experiences powered by purposeful innovations in the wireless communications and computing equipment category, including the activations of Artificial Intelligence, Virtual Reality, Augmented Reality and 5G features of that equipment.

Footnotes

[1] Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Samsung Account login may be required to use certain Samsung AI features.

[2] Terms and conditions apply.

[3] Live Translate requires a network connection and Samsung Account login. Live Translate is only available on the pre-installed Samsung Phone app. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed.

[4] Tone suggesting feature in Chat Assist requires a network connection and Samsung Account login. Must meet length requirements to activate feature. Service availability may vary by language. Accuracy of results is not guaranteed.

[5] Translating feature in Chat Assist may require Samsung Account login. Some chat applications may not support this feature. Certain languages may require language pack download. Service availability may vary by language. This feature is activated when a translatable language is detected. Accuracy of results is not guaranteed.

[6] The new features of Android Auto will be supported with app update.

[7] Note Assist requires a network connection and Samsung Account login. Character limit applies. Service availability may vary by language. Accuracy of results is not guaranteed.

[8] Transcript Assist requires a network connection and Samsung Account login. Transcript Assist is only available on the pre-installed Samsung Voice Recorder app or files recorded using the pre-installed Samsung Phone app. Voice recording feature in the pre-installed Samsung Phone app may not be supported in some countries. Audio files must be under 3 hours in duration to be processed. Summarizing feature in Transcript Assist can be activated when a certain number of characters is met. Service availability may vary by language. Accuracy of results is not guaranteed.

[9] Results may vary depending on visual matches. Requires internet connection. Users may need to update Android to the latest version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps. Availability of the service varies by country and language. Accuracy of results is not guaranteed.

[10] AI Zoom is applied to distances between digital zoom lengths. Accuracy of results is not guaranteed.

[11] 3x and 5x distances are optical zoom. 2x and 10x distances are optical quality zoom.

[12] Compared to Galaxy S23 Ultra.

[13] Edit Suggestion is compatible with JPG, PNG, GIF and MP4 formats. Edit results and quality may vary depending on the photography or filming condition. Accuracy of results is not guaranteed.

[14] Generative Edit requires a network connection and Samsung Account login. Editing with Generative Edit results in a resized photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.

[15] Some social media apps may not support Super HDR. Accuracy of results is not guaranteed.

[16] AP performance improvements shown compared to prior generation chipset. Actual performance will depend on user environment, conditions, and pre-installed software and applications.

[17] Snapdragon branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.

[18] Compared Galaxy S24 Ultra to Galaxy S23 Ultra.

[19] The Dynamic AMOLED 2X display on Galaxy S24 Ultra received a certification from VDE Germany for 100 percent Mobile Colour Volume in the DCI-P3 color range, which means your images aren’t washed out and you’ll get unbelievably vivid colours regardless of differing levels of brightness. The display can achieve peak brightness of up to 2,600 nits, improving the contrast between dark and light aspects of digital content for a more brilliant picture quality, with a 5,000,000:1 contrast ratio to make your mobile experience more immersive.

[20] Corning® Gorilla® Armor is incorporated into front display of Galaxy S24 Ultra. Scratch tested compared to a competitive aluminosilicate cover glass and reflection tested compared to a typical glass.

[21] Compared to Galaxy S23+ and Galaxy S23 respectively. The display and device size of each model: Galaxy S23+(6.6-inch, 76.2 x 157.8 x 7.6mm), Galaxy S24+(6.7-inch, 75.9 x 158.5 x 7.7mm), Galaxy S23(6.1-inch, 70.9 x 146.3 x 7.6mm), Galaxy S24(6.2-inch, 70.6 x 147 x 7.6mm).

[22] Samsung Account login required. Advanced Intelligence settings preventing server access will limit the functionality of some AI features. Regardless of server access, Samsung does not save user input or output data.

[23] Knox Matrix is supported on Galaxy smartphones and tablets with One UI 6 or above. Availability may vary by country or region.

[24] Galaxy S24 Ultra features recycled materials in the Top Speaker Module, Bottom Speaker Module, Case Front, S Pen Inner Cover, S Pen’s Knob Holder, Side Key, Volume Key, SIM Tray, Camera Deco, Front Screen, Back Glass and Battery.

[25] Neodymium

[26] The batteries of the Galaxy S24 Ultra and Galaxy S24+ include a minimum of 50% pre- and post-consumer recycled cobalt. The battery of the Galaxy S24 includes a minimum of 10% pre- and post-consumer recycled cobalt. The above measurements are based on weight.

[27] The speakers of the Galaxy S24 series include 100% pre- and post-consumer recycled neodymium. The above measurements are based on weight.

[28] The speakers of the Galaxy S24 series include a minimum of 40% pre- and post-consumer recycled steel. The above measurements are based on weight.

[29] Availability and timing of Android OS upgrades and security updates may vary by device model and market.

[30] UL ECOLOGO® Certified products and services are verified for reduced environmental impact based on environmental performance criteria throughout its life cycle, including energy reduction, materials, health, environment, and manufacturing and operations. Galaxy S24 series met the UL 110 which is the UL Environmental Standard for Mobile Phones Sustainability.

[31] The Carbon Trust has measured and verified the cradle-to-grave carbon footprint of the Galaxy S24 series, including manufacturing, distribution, use and eventual disposal. This has been verified against PAS2050, an internationally recognized standard.

[32] In 2021, the Samsung MX business announced a set of four goals across its products and business to be accomplished by the end of 2025. The goals include developing and incorporating recycled materials in all new mobile products, eliminating single-use plastics from mobile packaging, reducing the standby power consumption of all smartphone chargers to zero, and achieving zero waste to landfill across global operations.

[33] Samsung defines a module of a smartphone as the Antenna, Battery, Camera, Display, Mechanical Components, Motor, PBA/FPCB, Speaker, Wireless Charger Module and Packaging.

[34]Titanium is only applied on the device frame. Frame does not include volume and side keys.

[35] Colours may vary by market and carrier.

[36] Terms and Conditions Apply. Both the cash offer and the tariff discount offer are subject to trade-in against qualifying devices and qualifying criteria that will apply during the above sales offer periods. Purchases through unofficial resellers may not qualify for Trade-In offers – Cash or Tariff Discount.

[37] Terms and Conditions Apply.

The Samsung Galaxy Z Flip 5 is not just a smartphone that appeals to tech enthusiasts or early adopters; it also caters to high net worth individuals who desire both style and cutting-edge technology. In this review, we will explore how the Galaxy Z Flip 5 seamlessly blends into the lives of high net worth men, particularly fathers with three or more kids, during the festive season. Through various scenarios, we will showcase how the device enhances family time and work, ultimately proving its suitability for this specific demographic.

The Galaxy Z Flip 5’s sleek and elegant design instantly captivates high net worth individuals, synonymous with their sophisticated taste. Its foldable form factor not only allows for easy portability but also adds a touch of luxury. The device’s external glass and metal finish exude an aura of opulence, making it irresistible for individuals who value style.

For busy fathers, the durability of the Galaxy Z Flip 5 is of utmost importance. With the improved hinge mechanism and Samsung’s Ultra-Thin Glass (UTG) technology, the device can withstand daily wear and tear. This durability ensures that the phone can keep up with the demands of a busy lifestyle, even with energetic kids around.

The Samsung Galaxy Z Flip 5’s top-of-the-line specifications and impressive performance make it an ideal device for those who value efficiency and productivity. Powered by the Qualcomm Snapdragon 865 processor and with 8GB RAM, the device delivers seamless multitasking and swift performance, ensuring smooth navigation through multiple applications.

For corporate fathers, managing work alongside family time is essential. The Flip 5’s large 6.7-inch Dynamic AMOLED display offers ample room for productivity, allowing for effortless multitasking. Fathers can easily respond to work emails, coordinate schedules and handle important tasks — all without sacrificing precious family moments.

Sharing activities

During the festive season, spending quality time with family is paramount. The Galaxy Z Flip 5 enhances family experiences with its versatile features. Its foldable form factor adds a fun and interactive element, encouraging shared activities with children.

For instance, parents and kids can enjoy watching movies or playing games together on the device’s large display. The immersive visuals and vibrant colours make the experience truly captivating for all family members. The device can be propped up in Flex mode, allowing hands-free viewing of content, enabling fathers to engage with their kids while enjoying their favourite movies or shows.

The phone’s camera capabilities excel in capturing precious family memories. Equipped with a dual camera setup, including a 12MP main camera and a 12MP ultra-wide camera, parents can document special moments with remarkable clarity and detail. From family holiday photos to candid shots, the device ensures every memory is preserved beautifully.

The Single Take feature is particularly useful for busy fathers. With a single click, it captures multiple photos and videos, utilising various lenses and modes. This saves time and allows fathers to be fully present in the moment while still capturing the best shots. The Night mode ensures that even in low-light situations, memories are preserved in stunning images.

The Samsung Galaxy Z Flip 5 facilitates work-life balance for high net worth individuals and busy fathers. Its compact size and portability make it convenient for dads to carry their work with them wherever they go. The device seamlessly integrates with productivity apps, emails and other work-related software, ensuring a smooth workflow even while spending time with children.

The phone’s powerful battery, combined with Samsung’s Adaptive Power Saving mode, allows fathers to remain connected and accessible throughout the day. From responding to urgent emails to organising virtual meetings, the Flip 5 supports the demands of a fast-paced work environment without compromising on family commitments.

The Samsung Galaxy Z Flip 5 is not just a smartphone; it is a lifestyle statement for high net worth men, especially fathers with many kids during the festive season. Its elegant design, durability, impressive performance, and versatile features seamlessly blend work and family time. From capturing precious memories to enhancing productivity, the Galaxy Z Flip 5 is an excellent choice for individuals who value both style and functionality. With its foldable design, it is a device perfectly suited to the dynamic needs and schedules of busy fathers.

For more details, click here.

With every new release, Samsung pushes the boundaries of innovation. The tech company strives to provide users with cutting-edge technology wrapped in sleek, stylish designs. This is further evidenced in the latest Samsung Galaxy Z Fold5, offering PC-like power in a portable design with an array of powerful features including a 7.6-inch big screen for the main display. It’s like having both a movie theatre and an exciting game console in your pocket.

Samsung has always been a trendsetter when it comes to smartphone aesthetics, and the Galaxy Z Fold5 continues this tradition by pushing the boundaries of design. One of the most striking aspects of the Samsung Galaxy Z Fold5 is its bold but slim design. With its glossy finish, the phone stands out while making a bold statement and also blending seamlessly with your personal style.

Samsung has managed to pack an impressive number of functionalities into a device that fits comfortably in your hand. When folded, the Galaxy Z Fold5 is compact and easy to carry, making it the perfect companion for those on the go. Yet, when unfolded, it transforms into a tablet-sized screen, providing an immersive experience for work or entertainment.

With its impeccable design, the Z Fold5 is a must-have for mobile tech enthusiasts whose busy schedules mean its portability will be one of its best qualities. Its folding mechanism allows it to easily slip into your pocket or purse, making it incredibly convenient for on-the-go individuals. With its compact form factor, you can carry it comfortably in the knowledge that you have an absolute marvel of a multitasking smartphone at hand. Whether you’re attending a business meeting or heading out for a night on the town, this phone effortlessly fits into and helps manage your lifestyle.

One of the standout features of the Samsung Galaxy Z Fold5 is its power to give you easy access to more. Maximise productivity on a larger screen with the most advanced multitasking experience on a Samsung Galaxy smartphone yet. Stream, shop or browse across three windows at once with Multi Window¹ and use the enhanced Taskbar² to quickly view and switch between up to 12 apps including four most recent. While focusing on what you need to get done, use Hidden pop-up³ to keep an app running in the background, meaning you can update a work presentation in full screen and keep a text chat going with your colleagues in the background and quickly access via a floating pop-up.

For simple content sharing, you can use two-handed drag & drop⁴ to easily move content between apps and screens, enabling you to touch and hold a picture from a website with one finger and use another finger to tap open another app such as a Messenger and drag to share.

Of course, the Galaxy Z Fold5 doesn’t just excel in design and multitasking; it also delivers top-tier performance. Equipped with the latest hardware, including a powerful processor, ample RAM, and high-resolution displays, this smartphone is a beast when it comes to multitasking, gaming and content consumption.

The camera system on the Galaxy Z Fold5, which includes the main 50MP wide-angle camera is impressive and adept at capturing stunning photos and videos in a variety of lighting conditions. Whether you’re a photography enthusiast or just love sharing moments with friends and family, the camera capabilities of the Fold5 will not disappoint. 

Check the trade-in offers available.

For more info, visit: https://www.samsung.com/za/smartphones/galaxy-z-fold5/

¹ Certain applications may not support Multi Window or App Pair.

²Taskbar feature supported on the Main Screen only.

³ Certain applications may not support Hidden Pop-up.

⁴ Certain applications may not support two-handed drag and drop.

Technology is here to make life easier for us, and Samsung has been one of the companies at the forefront of innovation when it comes to smartphones and wearable technology which do just that. With the release of the Samsung Galaxy Z Flip5 and the Galaxy Watch6, they have not only continued their legacy of cutting-edge technology but have also made significant strides towards enhancing convenience for users. 

This article explores the ecosystem created by these two devices, focusing on some of their key features such as remote photo taking, Samsung Health integration, sleep tracking, seamless audio experience, One UI 5.1.1 Modes and Routines, and how they contribute to an eco-friendlier existence for users.

One of the standout features of the Galaxy Watch6 is its ability to serve as a remote camera controller for the Galaxy Z Flip5. This feature revolutionises the way we take selfies and group photos. Instead of the awkward arm extension or the hassle of setting up a tripod, users can now place their phone at a distance and capture the perfect shot remotely, using their smartwatch to control all the action. This not only enhances convenience but also encourages more creative and personalised photography. The hands-free selfie and usie feature reduce the need for selfie sticks and other accessories, contributing to a reduction in electronic waste and promoting sustainability in the tech industry.

Samsung’s renowned commitment to health and wellness charges on commandingly with these devices’ ecosystem. The Galaxy Watch6, with its advanced health-tracking capabilities, seamlessly integrates with Samsung Health on the smartphone. Users can track their physical activities, monitor their heart rates, and even receive insights into their sleeping patterns.

This integration not only empowers users to take better control of their health but also promotes sustainable living by encouraging a more active and health-conscious lifestyle. As more people become more serious about looking after their health and wellbeing, the combined use of these gadgets presents a potential for reduced healthcare costs as well as a lower environmental impact associated with inactive lifestyles.

The Galaxy Z Flip5, Buds and Watch6 work together to deliver a grand audio experience. With the buds, users can seamlessly switch between their smartphone and smartwatch as they complement each other for a wholesome mobile experience. From listening to music on your phone to taking a call on your watch, the transition is smooth and effortless. This enhances user convenience and reduces the need for multiple pairs of headphones or earbuds, thereby contributing to a reduction in electronic waste. Moreover, the ability to control audio playback directly from the watch makes it easier to manage your entertainment and communication needs on the go.

The software, One UI 5.1.1, plays a pivotal role in enhancing user experience and promoting sustainability. Modes and Routines allow users to customise their device’s behaviour based on specific scenarios or preferences. With this feature, your phone will get to know your habits such as driving, exercising, sleeping etc. and conveniently set itself up to minimise any disturbances.

The Eco Mode for example, can be configured to optimise battery usage when the battery level is low, thus extending the lifespan of the device and reducing the need for frequent replacements. Workout Routine automatically activates fitness tracking features on the watch when you start your exercise, ensuring that you get the most out of your health tracking without any manual intervention.

Samsung also has an incredible trade-in offer for the Galaxy Z Flip5 or Z Fold5, which allows you to trade in your old eligible phone and get up to R15 000* back, guaranteed*, or up to R600 off your monthly contract — trade-in terms and conditions apply.

Samsung proudly supports Busan’s bid for the World Expo 2030.

* Terms and Conditions Apply

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at https://news.samsung.com/za/

The ten finalist schools in Samsung’s Solve for Tomorrow competition are in a race against time to complete their solutions in the third phase of the nationwide challenge. The current phase involves creating prototypes to solve the various societal challenges the learners identified in their respective communities. This leg of the competition is running until the end of September 2023.

 The learners were prepared for this phase through purposeful Design Thinking workshops held within their respective regions in May 2023. At these workshops, they were taught invaluable skills on how to best approach and get the most out of their work, think critically, speak and act like designers, and a cognitive and structured process for human-centred, creative problem-solving. They were also encouraged to focus on building strong teams and trained on how to conduct research that could help transform their ideas from mere concepts to workable solutions that would address the identified issues within their communities.

The finalist schools, which hail from the provinces of Gauteng, Mpumalanga, Free State, KwaZulu-Natal and Limpopo, now have until the end of September to work on and complete their prototypes. Following that, they will then present to a panel of judges on 3 October as they vie for the top prize.

The different groups of learners are coming up with exciting and varied solutions for their communities that include an ambitious plan for better roads using sustainable materials; basic needs during load-shedding; alternative solutions for water and electricity; and clean water to name a few.

Grade 11 learner from Mbilwi Secondary School in Venda, Limpopo, Igoline Coelho, shared how her team is determined to blow the opponents out of the water. “Our team has been ready from the get-go to put in the hours and hard work needed to get us over the finish line. Ours is a very simple solution but with the potential for a high impact. The problem affects everyone and we are happy to make a contribution with our solution. We hope it can catch on and be used by many other communities. We are a very competitive team and are determined to win the competition.”

The finalist team from Acornhoek in Mpumalanga, Maphuthaditshaba Secondary School, believes they will be delivering the best solution that will help their community. “Our solution will help households and small enterprises, so it will also have an impact on the local economy. We are going to do our best to win, especially because we are the only representative of our province in the competition,” said team member Keabetswe Malaza (Grade 10).

Amahle Skhosana (Grade 11) from Adams College in Amanzimtoti, KwaZulu-Natal, said they’ve worked hard as a unit up to this point in the competition and discovered that they work well together. “Using science, technology, engineering and maths to solve our community’s problem has excited the entire team because of all the learning opportunities it presents. We are going to do our best to win to make everyone proud, but more importantly, to solve the problem.”

Sbongile Zulu, a grade 10 learner from Buhlebemfundo Secondary School in Tsakane (Gauteng) said her team feels ready to conquer after all the great insights and useful tips they learned from the Samsung mentors allocated to each school. “We are determined to do well in this competition because if we win, the prize is double — we get to solve a problem in our community and also get an awesome prize for our school. There is more than enough motivation.”

The Solve for Tomorrow competition officially launched in South Africa in January this year, and is Samsung’s contribution to youth empowerment and skills development in the information communication technology sector to help advance the country’s fourth industrial revolution (4IR) agenda. It was designed to increase interest and proficiency in science, technology, engineering and maths (STEM) among grade 10 and 11 learners from underserved communities.

“As the learners enter this critical stage of the competition, we are getting excited and looking forward to seeing all the solutions they come up with. This bodes well for the future of our country as the youngsters are killing the proverbial two birds with one stone by learning and also improving or solving problems in their communities,” said Hlubi Shivanda, Director for Business Operations, Innovation and Corporate Affairs at Samsung.

The winning school will get a prize of R100 000 worth of STEM equipment for their school, while second and third positions will get R50 000 and R30 000 worth of STEM equipment for their schools respectively. In addition to the main prizes, each of the learners in the top three teams will be rewarded with a Samsung device.